The rivalry between United Airlines and American Airlines isn't just in the skies over Chicago. United is also taking it head-on after the Chicago-based carrier rolled out a new ad that reads, "More ...

Today’s airline loyalty programs are critical business drivers shaping both company profitability and traveler engagement. American Airlines is pioneering yet another frontier in loyalty through ...

AAdvantage is the name of American Airlines' frequent flyer program. Founded in 1981, it was only the second such program in the industry, and it remains the largest loyalty program in the airline ...