Abof.com, a fashion brand for clothing, footwear and accessories targeted at the millennials, is seeking to redefine the online shoppers’ experience. Abof.com, a fashion brand for clothing, footwear ...

Chinese e-commerce giant Alibaba, Aditya Birla's new e-commerce venture Abof along with homegrown e-commerce companies Myntra and Snapdeal, besides brick-and-mortar retailer Future Group are all in ...

New Delhi: Aditya Birla Online Fashion (Abof), one of the leading online fashion retailer in India and IBM today announced a new shopping experience to deliver a personalized and convenient shopping ...

abof.com (aka – all about fashion), an online fashion platform for apparel, footwear and accessories and a subsidiary of Fortune 500 company Aditya Birla Group is reportedly planning a shutdown. An ...

The agency identified pockets for the brand to showcase it youth-centric product. The month-long campaign got good results Abof announced the launch of athleisure fashion brand, Skult, in October, ...

ABOF.com announced the launch of India’s first athleisure fashion brand, SKULT, in October which is exclusively available on its portal – abof.com. This brand is in partnership with actor Shahid ...

Bored of seeing random collections on multiple e-commerce sites? Well, this is where the new born abof.com (all about fashion) wants to differentiate itself. It wants to customize the shopping ...

New Delhi: All about fashion or abof, the digital arm of Aditya Birla Retail today said they are going to launch Bollywood actor Shahid Kapoor promoted SKULT merchandise in brick and mortar stores in ...

Sushil Kedia on Market Technicals: Nifty Down 14% — Buy Signal Ahead?

Aditya Birla Online Fashion (Abof) and IBM (IBM) announced a new shopping experience to deliver a personalized and convenient shopping experience powered by IBM Cloud and Watson. Abof is an Indian ...