For adtech and martech, the time has long passed where touting of an AI capability or agentic AI offering can be considered ...

The boundaries between Martech and Adtech are dissipating, prompting a necessary reevaluation of how technology supports marketing objectives. Many brands have invested in connecting their marketing ...

In 2026, the AdTech/MarTech sector presents key opportunities in unified revenue intelligence and autonomous orchestration driven by agentic AI. The industry's transformation is propelled by disrupted ...

By establishing a disciplined discovery and scoring process, B2B organizations can optimize how they devote resources to ...

A deep dive into AdTech and MarTech trends shaping modern advertising, customer data and digital experiences, powered by ...

NEW YORK--(BUSINESS WIRE)--Swoop, a leader in AI-driven, data-powered, and privacy-compliant omnichannel healthcare marketing, won the “Best AdTech Privacy Solution ...

StackAdapt, the leading technology company in advertising and marketing, today (15th October, 2025) announced the general availability (GA) of its martech suite, marking a major milestone in the ...

DoubleVerify (DV) has made a strategic investment in FirstPartyCapital (FPC), a sector-focused, early-stage venture capital firm specialising in adtech, martech, and digital media. With this move, DV ...

DURHAM, N.C.--(BUSINESS WIRE)--Kevel (https://kevel.co/), a leading ad API infrastructure platform used to build custom ad platforms, announces today that it has been selected as the winner of the ...