See how Google’s AI Max performs in travel, fashion, and B2B campaigns – and get a script to speed up analysis and reporting. Google’s AI Max for Search campaigns is changing how we run search ads.

Hollywood loves efficiency. So when generative AI started being used to produce loglines, concept art, rough cuts and even serviceable dialogue, the industry did what it always does: It experimented.

Anthropic introduced Claude for Education today, a specialized version of its AI assistant designed to develop students' critical thinking skills rather than simply provide answers to their questions.

Now some authors tell me they’ve embraced AI as a “writing tool,” no different from spell-check or a laptop. The phrase is ...

In a nutsell, the test arranged by the cutter’s union documented that AI tools are great for organizing, classifying and summarizing. Giving helpful notes with observations on the merits of the ...

Editor's take: Microsoft is doubling down on its plan to turn Windows 11 into an "agentic AI" platform, and in the process seems determined to strip away the last bits of user agency left in the OS.