The latest report from Ampere Analysis focuses on YouTube’s significance in the media market. With a unique business model that places advertising as its main source of revenue – thanks to its huge ...

In 2026, YouTube’s native Studio has evolved into an AI-driven analytics powerhouse, challenging third-party tools like VidIQ and TubeBuddy that once dominated creator workflows. New features such as ...

LONDON—Viewers who remember a time before YouTube existed are the biggest consumers of the platform’s movies and TV shows, according to a new report from Ampere Analysis. The world’s most-used video ...

YouTube recently analyzed over 8,000 top ads using AI to identify current trends in advertising. According to Anne Marie Nelson-Bogle, VP of Ads Marketing, key findings include: YouTube used Gemini, ...

Sign up for the daily CJR newsletter. Late last month, Virginia legislators tried to expand abortion access with a long-shot bill—HB 2491—that would strike down ...

Crude Value Insights leader Daniel Jones breaks down why YouTube’s massive 125 million subscriber base and dominant market share make Alphabet (GOOGL) a compelling buy. Learn how YouTube's standalone ...

The media landscape was upended more than a decade ago when the video-sharing site YouTube was launched. The volume and variety of content posted on the site is staggering. The site’s popularity makes ...