Digital marketers are overwhelmingly rejecting the use of buy buttons on social media platforms, and for good reason: 72% of businesses say that they have seen no sales as a result of buy buttons in ...

Look out, Pinterest users. The startup’s about to make it really easy for you to splash the cash on stuff that catches your eye on the site San Francisco-based Pinterest confirmed on Tuesday it’s ...

The future of marketing lies in the understanding of the customer journey. As consumers, we constantly engage with brands through various marketing channels, such as emails, display ads, paid search ...

Games commerce company Xsolla has released a new direct-to-consumer payment solution called the Xsolla Buy Button for Mobile Games. With this, developers can embed direct payment links into their ...

Xsolla, a global payment platform for game publishers and developers, has announced the availability of its Buy Button for Android. This SDK solution enables mobile game developers to launch direct ...

Google will include a “buy” button in its search results on mobile devices in the coming weeks, said a report on Friday in the Wall Street Journal, a move that could give online shoppers an easier way ...

Google is replacing the Play Store’s one-tap buy button with a new “Slide to buy” gesture. The update aims to reduce accidental purchases by requiring a more ...

A federal judge gave the go ahead to a lawsuit that claims Apple is tricking customers with the iTunes “Buy” button. There are questions about whether what’s happening qualifies as a purchase of the ...