Industry experts say CRM success in automotive retail now depends on integrating unified, high-quality data with AI-driven lead scoring and tailored workflows. Poor customization, fragmented data, and ...

Recently, one of the providers of a CRM platform that we sell issued an update to their terms of service. Here's what it said: You agree that (the software company ...

Thinking back to the early days of CRM and looking at the recent announcements by the major players, it is amazing to see the progress we have made when it comes to integration, platform ...

In my last column, I discussed how organizations are realizing the value of using CRM data across the enterprise. I gave a few examples of some interesting use cases, but many of you asked for a ...

Retailers are rapidly embedding AI, CRM systems, and first-party data strategies into core operations, moving from experimental tools to decision-making infrastructure. This shift aims to unify ...

Want smarter insights in your inbox? Sign up for our weekly newsletters to get only what matters to enterprise AI, data, and security leaders. Subscribe Now According to a new report from Validity, 76 ...

In this episode of eSpeaks, Jennifer Margles, Director of Product Management at BMC Software, discusses the transition from traditional job scheduling to the era of the autonomous enterprise. eSpeaks’ ...

Those are the words from Sovan Bin, the CEO and founder of enterprise data platform Odaseva. He had more to say in this press release: “More than three-quarters of large enterprises admit that they’re ...

Nutshell reports that transitioning from spreadsheets to CRM can be challenging due to data quality issues, longer timelines, ...

The next big thing for CRM innovation is an infusion of artificial intelligence to make it a customer personal assistant tool that makes difficult tasks more manageable for customer service agents to ...

Can a CRM and a DSP work together? Mar tech and ad tech are that couple that seem like they should be together, even though something always gets in the way. But advertisers are determined to make the ...