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Effective email campaigns depend heavily on thoughtful design. By following proven email design best practice, marketers can ...

In most political campaigns, design is often the last item on the checklist. Pick a colour, slap on a slogan, and pray that someone will notice your sign in the forest of lawn clutter. The assumption ...

We have purposefully tweaked our traditional Drexel Dragon Blue to be a darker Drexel Campaign Blue. The deep blue connotes security, professionalism, and trustworthiness. The two colors compliment ...

Most capital campaigns design their strategies based on myths — and a a result, they often fail to reach their full potential, William C. Krueger, president of Capital Quest, a fund-raising consulting ...