Lidl has announced it will stop displaying cartoon characters on its own-brand cereal ranges in the UK to help parents tackle pester power and encourage healthier choices in the supermarket aisles.

On one hand, the new Yale study that was released yesterday, proving that children think junk food tastes best coming from cartoon-friendly packaging, seems a bit obvious and unnecessary. But on the ...

Your bologna has a first name. Now, your chicken does, too. Perdue Farms' new packaging includes a blue cartoon chicken named Pearl, named for founder Arthur Perdue’s wife. The new packaging, unveiled ...

Tempting children to eat sugar-laden food by using cartoon characters on packaging should be banned, campaigners have urged. A report on the use of popular cartoon characters such as Frosties’ Tony ...

Lidl GB has pledged to remove cartoon characters from its own brand cereal boxes, prompting campaigners to ask: ‘If they can do it, why can’t everyone else?’ Lidl GB has committed to removing cartoon ...

THE Frosties tiger, Nesquik bunny and Coco Pops monkey are all icons of the breakfast table. But health campaigners reckon these colourful cartoon characters should be banned because they’re fuelling ...