Hewlett-Packard (HP) Labs has unveiled a research project that could help people select colors when shopping for products. The technology uses color-correcting and computer-vision algorithms that ...

Most people like to play it safe when combining colors for an article of clothing or outfit, a new study suggests. When consumers were asked to choose colors for seven different parts of an athletic ...

Apple is considering adding color sampling sensors to future Apple Watch models that would allow watch faces to match the color of the user's band and clothing (via Apple Insider). In a patent this ...

Finding the perfect shade can be difficult in today’s world of endless color choices. Fortunately, we have color-matching apps. These innovative tools help users to identify, match, and experiment ...

Pantone’s professional color matching kits can cost anywhere from several hundred dollars to upwards of several thousand dollars for pros who work in industries like fashion and interiors. Its newest, ...

A newly-revealed Apple Watch patent (via AppleInsider) shows that Apple is developing a technology that could always match your Watch Face color with your chosen band and clothes. This "Electronic ...