Explore consumer theory, its impact on spending decisions, and how it shapes GDP, corporate strategies, and economic policies ...

Mangano and Poshmark’s Manish Chandra recently spoke with Inc. about navigating consumer habits.

Consumer behavior—or how people buy and use goods and services—is a rich field of psychological research, particularly for companies trying to sell products to as many potential customers as possible.

Strategies that fail to account for these psychological shifts will inevitably miss emerging opportunities and underestimate ...

It’s no secret that Covid-19 has had a dramatic impact on the retail industry. But it’s not the only event that has severely affected retail businesses in the past year. In addition to a pandemic, we ...

As the fashion industry continues to make moves to expand “sustainable fashion,” the concept remains far from mainstream. In recent months especially, consumer reports have shown demand, and even a ...

What consumers are doing: The survey found the majority of retailers polled (53%) say they are noticing changed consumer ...

Add Yahoo as a preferred source to see more of our stories on Google. Consumer centricity is an oft-cited best practice for retail services and marketing, and sustainability outreach is no different.

New data from 959 US consumers shows texting is now the preferred channel for 9 of 10 message types, 87% read texts within 15 minutes, and two-thirds are more likely to purchase when subscribed SAN ...

Find the latest consumer behavior news from Fast company. See related business and technology articles, photos, slideshows ...