The life science industry is experiencing a golden age of innovation, but activating consumers with effective commercialization strategies is becoming more challenging. How can we bridge the gap ...
Upcycled, biodegradable, ethically sourced, zero-waste. There are plenty of sustainability buzzwords that float around brand marketing today. With companies being aware of making these more ...
When Larissa Adamiec, clinical associate professor in the Purdue University White Lodging-J.W. Marriott, Jr. School of Hospitality and Tourism Management’s Division of Consumer Science, was about 6 or ...
Bell Flavors & Fragrances' new Consumer Science Sensory Center provides CPG companies with a space to develop innovative new flavors and products that resonate with consumers. “The mantra of our ...
Right pricing: Is it science or art? That, in a nutshell, is the conundrum considered in the front-page news feature in this week’s SN. The headline on the presentation’s inside pages refers to the ...
A survey from the company Sinch finds a growing disconnect between consumers and the future of telecoms. The key findings have been shared with Digital Journal. The third-party survey, timed to the ...