OpenX is courting advertisers more aggressively with the launch of OpenXSelect, the latest evolution of its curation platform, which launched on Wednesday. But don’t call OpenX an ad network, and ...
Google introduced a suite of new features within Google Ad Manager to streamline media buying for agencies, including a new “curation” tool and enhancements to programmatic buying workflows. How it ...
Advertisers want more transparency into and control over open marketplace quality. But curation is not the answer. Solutions that fundamentally address the issues curation attempts to solve already ...
SnapApp’s LeadREV is a content tool that enables users to drag and drop a PDF and convert it into an interactive experience. This provides a more optimized and dynamic viewing experience for the ...