This custom build started with a clean classic car and turned into a complete ground-up transformation. The project included ...

Instead of choosing from a mass-produced selection of cars, elite buyers are teaming up with luxury brands to create personalized vehicles tailored to their preferences, and the industry is booming.

We've all had that friend. You know the one that can't keep a car or maintain a build as it gets close to the finish line - always changing their mind at the last minute and never satisfied. That's ...

What sets South City apart is variety. As you walk the shop floor, you don’t see just one style or genre—you see everything from traditional hot rods to a flame-licked drag-race Willys, muscle cars ...

GRAND RAPIDS, MI — A Michigan-based automotive technology company is showcasing its partnership with a high-end custom car builder. The Michigan International Auto Show is a one-stop shop with ...

TWO BROTHERS are building and driving custom cars straight out of the MOVIES. Marc and Shanon Parker have a street-legal ...

Modified, customized cars and trucks are synonymous with automotive aftermarket. And as industry trade shows go, SEMA in Las Vegas and PRI at the Indianapolis Convention Center are the two “majors” ...

The largest trade show for aftermarket and custom car parts, accessories, tools and equipment is fast approaching. Apart from the motor shows that take place in Los Angeles, New York City, Geneva and ...

This year’s contest will also welcome a new partner, AriZona Beverage Company, which will join returning partner Mobil 1, to provide new on-site experiences, including sample sessions, a product ...