Editor’s note: This is the third article in a four-part series that is part of a larger initiative the AICPA Auditing Standards Board (ASB) has undertaken to understand and support technology use in ...

Thanks to generative AI, we’re getting close to the promise of truly “democratizing” data. This means anyone can make decisions that are data-driven, not just highly skilled data scientists. Here ‘s ...

In practicing data analytics for more than 30 years, and leading, advising, interviewing and teaching executives in many industries on data analytics for five years, I’ve observed that their ...

When Uber, the immensely popular and ubiquitous ride-hailing company, struggled to attract and retain enough drivers to support surging customer demand, the company turned to a tried-and-true tactic: ...

Sanjana Varanasi (’24SPS) shares how the program prepared her for her career and how her diverse experiences led her to her ...

"Success comes to those who understand information efficiently," says Varun Sharma, engineering product manager at Cisco's Compute division. His observation shows the pressing challenge facing today's ...

In 2014, Jason Frantz and Rob Woollen co-founded Sigma Computing, a platform that overlays data stored in data platforms such as Snowflake and Google BigQuery with a spreadsheet-like interface for ...

Eighty-four percent of sales leaders agreed that sales analytics has had less influence on sales performance than expected, according to a new Gartner survey. “With analytics comes the expectation of ...

When Billy Beane, general manager of the Oakland Athletics from 1997-2015, started using data analytics to build a winning baseball team on a budget, many in the baseball community were skeptical.

Data-driven decision-making isn't just best practice; it's a survival imperative. Business leaders are under immense pressure to back their arguments with data – 76% feel this acutely, according to a ...

Jared Zhao originally got interested in data analytics during his time at UC Berkeley because he was drawn to how it could turn raw data into a story. Zhao founded his first data analytics startup ...