Mobile app and game fintech outfit Pollen VC has launched its dCPM calculator. Standing for discounted CPM, this is a tool that makes it easier for developers to understand the impact of the payment ...
“The Sell-Sider” is a column written by the sell-side of the digital media community. Tyler Fitch is Director of Ad Network Sales at hi5 Networks, Inc., a social media website. I know the AdMeld ...
But developers aren’t making as much money as they could from in-app auctions despite the promise of increased average revenue per daily user. In-app auctions generate better CPMs for publishers ...
Citing their latest data, PhilHealth spokesperson Shirley B. Domingo disclosed in a Viber message they already released a total of P12.91 billion of DCPM payments, which benefited 529 hospitals ...
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