Automakers spend tens of millions of dollars and thousands of hours each year trying to come up with the next popular automotive design, but what if they could do for a fraction of the cost in minutes ...
An image can be a powerful influence. Go to any art museum and you’ll witness what artist have known for centuries—that a two-dimensional image can captivate a viewer. It can engage by the skill of ...
*Chris Benjamin, a native New Yorker, has joined an exclusive club, becoming one of a handful of Black automotive designers in the world to head a design studio. Like the elite club of the four Black ...
Author and car designer Emeline King features two of the Fords she had a hand in creating the interiors. (Photo Credit: EK) Currently, there are approximately 30 Black car designers globally. Black ...
Touch points form the foundation of the customers perception of a product. The customers draw from those touch points to make decisions regarding the products they choose. According to Charlie Barrett ...
In the rapidly evolving landscape of automotive electronics, traditional monolithic design approaches are giving way to something more flexible and powerful—chiplets. These modular microchips, which ...
If you’ve read this column in the past, you likely know it’s primarily about automotive design. But have you ever wondered how someone becomes a designer in the first place? It’s not like it’s a ...
Designing a vehicle is no easy process. Automakers love giving us a preview of what they envision the future to be, or what's to come — typically in the form of a concept car. But what looks good on a ...