The Irvine office of advertising agency Draftfcb has added another key hire for its creative team, which has been reworked over the past month. Michael Bryce joined the office as executive creative ...

The Irvine office of advertising agency Draftfcb will add Eric Springer as executive vice president and chief creative officer, effective Jan. 2. Springer is a 20-year industry veteran and most ...

Patrick J. Moorhead, one of the most vocal proponents of smart mobile marketing, this week begins work as the new mobile chief for Draftfcb, an ad agency with clients such as Kraft Foods, Boeing, ...

DraftFCB Worldwide has acquired London ad agency, Inferno, in a bid to boost its presence in the U.K. market. The new agency will be called Inferno DraftFCB, and will be led by Frazer Gibney, founding ...

DraftFCB has set new management and restructured account services following the June merger of Draft and ad agency Foote, Cone & Belding. The combined agency adds three layers of management: operating ...

MoneyGram International has launched a major global campaign spanning TV, print, radio, out-of-home, retail, point of sale, website development and employee communication under agency of record ...

The pitch process is understood to have involved Publicis Mojo, Hotfoot and the incumbent Hyde, which has worked with Paper Plus for several years and re-launched the brand in late 2011. Draftfcb will ...

Draftfcb Healthcare also helped launch Centocor’s Stelara, a psoriasis drug, in late 2009. In terms of account wins, Bill Young, EVP, chief administrative officer, said new wins in oncology and ...

Draftfcb won top honors Wednesday night at the Chicago Association of Direct Marketing’s annual Tempo Awards. The Past Presidents’ “best of the best” prize went to “Body By Milk ‘Listen Up’,” a ...

Online Media Daily last week caught up with Patrick Moorhead, director of mobile platforms at Draftfcb Chicago, while he was in New York at the Digital Hollywood conference last week. Prior to joining ...

Draftfcb Europe has today announced the appointment of Luis Silva Dias, president of Draftfcb Lisbon, as European chief creative officer. Prior to his current position as president of Draftfcb ...

Draftfcb was the incumbent agency for household cleaning product manufacturer SC Johnson for 50 years, before losing the creative account to Ogilvy & Mather and BBDO. Ogilvy & Mather is now handling ...