BMW's own Heart of Joy control unit will debut in upcoming Neue Klasse EVs It consolidates multiple separate control units into a single, integrated one Promised benefits include quicker and more ...

BMW’s first Neue Klasse electric sedan blends 3 Series driving dynamics with Gen6 eDrive, advanced control, and winter-tested ...

Pushing a vehicle to its limits is the essence of motorsport. Having a pro driver push you around a track in a test rig is the essence of awesome. That's what BMW had in mind at its Performance Center ...

BMW will show the world its fully electric i3 sedan on March 18, 2026, capping months of cold-weather prototype testing and factory preparation with a design premiere that signals the automaker’s most ...

For decades, BMW built its reputation around the tagline "The Ultimate Driving Machine," which appealed to driver enthusiasts and the masses alike. It was more than a tagline in the sense that BMW is ...