Every time Owen publishes a story, you’ll get an alert straight to your inbox! Enter your email By clicking “Sign up”, you agree to receive emails from Business ...

Facebook’s proprietary algorithm, known as EdgeRank, determines how or if a post on your business page appears in your fans’ timelines. Unfortunately EdgeRank calculations make it extremely difficult ...

Hot on the heels of its $26 million Series C funding, Prague-based social media analytics company Socialbakers has made an acquisition designed to bolster its Facebook offering. It’s picked up Chicago ...

Reaching your Facebook fans is no easy feat, but you can increase the odds of being seen and connecting by strategically playing to the social network's "Edgerank" algorithm, which decides what ...

It’s the aim of any social media page to have your content seen by as many people as possible. However, in the case of Facebook, the greater number of fans you have on your page, the harder you will ...

A recent controversy over average Facebook Page reach led Facebook to publicly announce the four main factors it uses to determine the reach each Page post gets. Reach refers to the number of your ...

Edgerank, a site that allows you to instantly check your Facebook Edgerank score, has just a launched a revamped version of its site and a brand new paid version. Edgerank Pro allows you to access ...

For those still in the dark, EdgeRank is Facebook’s secret formula that determines how many people see a brand’s or personal user’s posts in the news feed and how high that particular content is ...

Whether it’s that loosely connected “friend” who’s faded off into obscurity, or brands looking to make the biggest impact, Facebook’s EdgeRank holds all power of visibility. While we’ll never know the ...

Every Page on Facebook wants everything they post shown to everyone. But people only read a limited amount of News Feed per day. There simply isn’t room for everything, and the competition for feed ...