Event planners help individuals, organizations and businesses host events by taking responsibility for all of the activities associated with the events. To market your event-planning business, you ...

Events such as exhibitions and seminars are an important marketing tool for small businesses, enabling you to communicate with customers and prospects in an environment that you control. To create a ...

Cvent believes the golden age of events has arrived. But it didn't come easily. This exciting new era arrived thanks to a confluence of game-changing events that rocked the marketing world forever, ...

From the steam engine to the introduction of robots to the assembly process, technology has never ceased to change the way we work. In that sense, generative AI is just the new kid on the block—the ...

As the director of enterprise sales for an event marketing and management platform, my content typically focuses on using AI for personalization in events. But in this piece, I'd like to explore how ...

B2B event marketing has evolved beyond single, isolated touchpoints. Today's audiences expect ongoing engagement, flexibility, and personalization; and, as a result, traditional event formats are less ...

Campaign Asia-Pacific announced the winners of the 2021 Event Marketing Awards in an online ceremony this afternoon. From the shortlist released on March 9, the judges selected one Grand Prix winner; ...

TYSONS, Va.--(BUSINESS WIRE)--Splash, a Cvent-owned event marketing technology company, today announced the launch of their Event-Led Growth (ELG) Masterclass & Certification. The product agnostic ...