As marketers, we’re always looking for ways to connect with our audience and set our company or brand apart from the competition. There are plenty of ways to go about that, but one of the most ...

A recent survey of our employees indicated that people are sick of the “compliment sandwich”—negative feedback sandwiched between compliments. The executive team is pleased to offer some alternatives ...

Early in my (Chantal’s) career, my manager, Scott, shared something in my annual review that I’ll never forget. My sarcastic sense of humor made some people uncomfortable. He recommended that I “tone ...