They’re no longer a growth hack or a shortcut to discovery. Platforms now treat hashtags as contextual signals — one of many inputs they use to understand what content is about and who it’s relevant ...

RadiumOne’s latest research has revealed interesting statistics regarding customer perception and usage of hashtags. Every marketer has to have hashtags drummed into their day-to-day routine, and ...

Social media use showed no signs of relenting in 2012 and with that growth came the wider use of hashtags by businesses and consumers. In fact, the American Dialect Society crowned ‘hashtag’ the word ...