Today, predictability has replaced volatility. When 200 becomes routine and chases follow a template, the element of surprise ...

IPL 2026: On the back of 200 run chases across the first two matches, IPL 2026 recorded a combined reach of over 515 million on linear TV and digital, a release stated.

Free IPL streaming drives record engagement in the UAE and GCC, with over 300,000 daily viewers and rising watch time ...

Jio Hotstar's live-streaming viewership surged over 28.6 crore as of the ongoing first innings on Sunday, March 23, at the ...

JioHotstar, the official streaming platform for the Indian Premier League (IPL), recorded its highest-ever reach with 1,370 ...

With ‘Chill Like A Champion’, Netflix has become entertainment partner to Mumbai Indians and Sunrisers Hyderabad, pitching ...

CTV is scaling fast during IPL, but shared viewing, frequency challenges, and evolving measurement are forcing brands to ...

JioStar CEO of sports and live experiences Sanjog Gupta delivered a masterclass in sports platform strategy during the APOS 2025 conference, revealing how the Indian media giant achieved its ...