A breakthrough AI model named Centaur now forecasts human decisions with about 64 percent accuracy. Centaur was built at the Helmholtz Institute for Human‑Centered AI by Marcel Binz and Eric Schulz.

A large part of what we’re doing with large language models involves looking at human behavior. That might get lost in some conversations about AI, but it’s really central to a lot of the work that’s ...

Walk through a grocery store with a child, and you will see it instantly. Candy bars line the checkout aisle, placed exactly at eye level. That placement is not random; it is deliberate stimulus ...

Recently, Nvidia founder Jensen Huang, whose company builds the chips powering today’s most advanced artificial intelligence systems, remarked: “The thing that’s really, really quite amazing is the ...

One 'recipe' that recent research often follows is taking an algorithm that works well in AI and testing how much it explains about human behavior, to see what we can learn about the mechanism behind ...

These eight books offer powerful insights into human psychology, helping you understand why people think, feel, and behave the way they do. Understanding human behavior is a lifelong journey, and ...