A new study introduces choice engineering—a powerful new way to guide decisions using math instead of guesswork. By applying carefully designed mathematical models, researchers found they could ...

The original version of this story appeared in Quanta Magazine. David Bessis was drawn to mathematics for the same reason that many people are driven away: He didn’t understand how it worked. Unlike ...

Geordie Williamson is a Professor at the University of Sydney, and a consultant in Pure Mathematics for DeepMind, a subsidiary of Alphabet. Research in mathematics is a deeply imaginative and ...

What should we do when our intuition clashes with our analysis in an important decision? Stick with analysis? Go with intuition? How to decide? Consider John, who is a promising 35-year-old manager at ...

David Bessis was drawn to mathematics for the same reason that many people are driven away: He didn’t understand how it worked. Unlike other creative processes, like making music, which can be heard, ...

From high school classrooms to the most heated corners of the Internet, few mathematical concepts generate as much debate and ...

Hong Kong, China, 14th Nov 2025 – AskMath announced the launch of an AI Math Solver designed to provide detailed problem-solving guidance for a variety of mathematical queries. The platform delivers ...

Leaders are faced with innumerable high-stakes business decisions every single day. Should I make that hire? Restructure my team? Scale operations? Or wait? Commit or upside? This quarter or next?

Forbes contributors publish independent expert analyses and insights. Some decisions are made easily and quickly. They just feel right. Others, though, lead to laborious analysis, long consideration, ...