A new mobile advertising network that serves ads specifically targeted to healthcare providers launched this week. Physicians Interactive Holdings, which offers the popular Skyscape app, and stealthy ...

T-Mobile Advertising Solutions is buying the digital-out-of-home advertising marketplace and platform When you purchase through links on our site, we may earn an affiliate commission. Here’s how it ...

NEW YORK, March 30 (Reuters) - A federal judge on Monday granted Verizon Wireless a preliminary injunction blocking rival T-Mobile from running ads promising consumers more than $1,000 of annual ...

This past week, Apple bought ad company Quattro Wireless for nearly $300 million, just on the heels of Google's November acquisition of AdMob for $750 million. Host Liane Hansen speaks with Gene ...

In today's fast-paced digital world, businesses need effective ways to connect with their target audience. Geo-targeted mobile advertising is one of the most potent strategies available. It allows ...

Discord announced plans to expand its successful Video Quests advertising format to mobile devices. This strategic move marks the company’s first mobile ad offering, significantly broadening reach for ...

Annual mobile advertising benchmark reveals consistent ROAS gaps between last-touch and full-journey measurement across ...

Facebook is widely expected to launch a mobile ad network at its f8 developer conference on Wednesday. The new product will be called Facebook Audience Network, as TechCrunch has noted. Facebook’s ...

Despite the turbulence that has marked mobile advertising’s brief history, one element has always remained constant: the need for a symbiosis among advertisers, publishers, and users. The mobile ...

The product extends Moloco’s mobile ad tech to CTV, enabling real-time campaign optimisation based on outcomes like app ...