The 2025-26 NBA regular season generated 170 million viewers for games on ABC/ESPN, Amazon Prime Video, NBC/Peacock and NBA ...

Dig into the stats the NBA generated across television, digital, social media and other platforms in 2025-26. NBA.com Staff ...

For all the rumors that the NBA's viewership numbers have struggled, the league just had strong returns on viewership and ...

In the first year of its new national TV rights deal, the league benefited from games airing on NBC to a wide audience.

Led by Sunday Night Basketball and Coast 2 Coast Tuesday, Regular-Season Viewership on NBC/Peacock Averages 2.8 Million ...

The NBA ended its 2026 season with a ratings bang, bringing in the biggest regular season audience the league has seen in 24 ...

Here's how the NBA metrics performed during the 2025-26 season for viewership, attendance, social engagement and more.

170 million people in the U.S. watched NBA games this season, and NBC's Sunday Night Basketball has been a huge hit.

The NBA announced an 86% increase in viewership during the 2025-26 season. What were the biggest factors in the league's big ...

In an 86% increase from the prior campaign, 170 million people tuned in to watch the 2025-26 NBA season across the league's partner networks.