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How KitKat's 12 tonne loss became brand lore
KitKat's response to robbery was absolute genius.
After thieves made off with 12 tons of KitKat chocolate bars, the company became the butt of many jokes on social media. Nestlé put out a statement on Sunday, March 29 through the KitKat X account ...
GENEVA (AP/WJW) — Swiss food giant Nestlé says about 12 tons, or 413,793 candy bars, of its KitKat chocolate brand were stolen after leaving its production site in Italy earlier this week for Poland.
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Kit-napped: Viral Kit Kat heist sparks responses from brands, cities, and even a real housewife
A truck carrying 413,793 special edition Formula 1 car-shaped KitKat chocolate bars seemingly vanished into thin air on Thursday, in a mystery that has now gone viral due to the unusual nature of the ...
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