For years, the Parable Group helped Christian bookstores grow. Now, thanks to franchising, it's the one growing. Parable was —and still is—a marketing company, which evolved from the efforts of Steve ...
The Parable Group’s annual survey of Christian bookstores trends found that sales rose 8% last year over 2022. According to the report, "2024 State of Christian Retail," sales increased at 79% of ...
The Parable Group’s annual State of Christian Retailing report, which includes responses from 220 Christian booksellers and analyzes $84 million in sales, revealed that sales at Christian bookstores ...
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