One expert says the survey results should be a wake-up call for parents.

Snapchat remains a firm favourite among Irish youngsters but has been the subject of numerous controversies, mostly linked to user privacy, child safety and moderation ...

If you still think Snapchat is just for teenagers, Sidharth Malhotra wants to change your mind. The most persistent misconception Malhotra encounters from brands is that Snapchat’s audience skews too ...

In June, Snapchat announced that more than two-thirds of its video ads are viewed with the sound on. This announcement was considered a not-so-subtle jab at competitor Facebook’s track record on sound ...