Digital advertising has taken over the world of marketing, so many are probably wondering whether investing in promotional products is worth it. To that, as the CEO of a promotional product ...

For decades, promotional merchandise has been underestimated. But just as digital, social and traditional media channels have matured, so too has merchandise. It’s become a sophisticated marketing ...

As promotional products evolve into long-term brand assets, new trends are shaping merchandise decisions for brands in 2026. SEATTLE, WA, UNITED STATES, January 27 ...

Alexandra Twin has 15+ years of experience as an editor and writer, covering financial news for public and private companies. David Kindness is a Certified Public Accountant (CPA) and an expert in the ...

For questions about branded merchandise, including vendors, guidelines and more, please contact Chloe Milbrand at cmilbran@buffalo.edu. Sometimes known as promo gifts, giveaways or “swag,” promotional ...

Baseball caps, space pens, miniature deck chairs for mobile phones, plug-in USB ports, juggling balls, umbrellas, chocolate wrappers, Frisbees sounds like the sort of stuff that television programmes ...