Darryl Davis explains how real estate agents can use metaphors and analogies instead of scripts to connect with clients and inspire action. AI Summary For almost 40 years of training real estate ...

One group of agents will use AI primarily for its generative power — to generate work. The other group will use AI very differently.

Data now shows that texting your leads first and calling them only as a follow-up to the text is the best way to respond to your real estate and mortgage leads. We are not the same society we were ...