A restaurant menu is the nexus of a diner, a dinner, a chef and the suitably hospitable environment in which a meal is served. It wasn’t always this way. Until the rise of the modern restaurant in ...
A menu is so many things: calling card, salesman, a fantastical story that takes you on a culinary journey around the world. On second glance, however, you may notice that restaurant menus are not as ...
Menu engineering is both an art and a science, but it’s the science part that usually trips up most restaurant operators. Here’s how to gather the right data so the science of designing optimized ...
You've probably sat in a restaurant, menu in hand, wondering why your eyes kept landing on that pricey steak or why that ...
When you go to a restaurant, you likely don't think of a menu as an advertising tool — it has all the necessary information. But it turns out menus are as much of an ad for expensive items as anything ...
Figuring out the right meal to eat when dining out can feel like a herculean task. Is it healthy? Is the price worth the amount of food? Should I risk trying something new or stick with my usual go-to ...
Given the chance, I will opt for a children’s menu at any restaurant — not for the cheaper prices (I order off the regular menu), but for the coloring pages it contains. There’s something both calming ...
Cristina Stewart receives funding from the Wellcome Trust. Rachel Pechey receives funding from the Wellcome Trust. More people cutting back on meat would be good news for the planet, but humans have ...
One of the eternal mysteries of dining out is why restaurants are so stingy with handing out individual menus and why they are so eager to whisk these away the minute you have placed your first order.