Flowers are nature's ad men. They'll do anything to attract the attention of the pollinators that help them reproduce. That means spending precious energy on bright pigments, enticing fragrances and ...

Bumblebees searching for nectar go for signposts on flowers rather than the bull's eye. A new study shows that the markings at the center of a flower are not as important as the markings that will ...

Honeybees rely heavily on flower patterns – not just colours – when searching for food, new research shows. A team led by the University of Exeter tested bee behaviour and built bee's-eye-view ...

Unlike human vision, which prioritizes high resolution and fine detail, honeybee vision is low resolution but highly specialized for detecting the visual signals that matter most for survival—flowers.

Flowers have lots of different patterns on their surfaces that help to guide bees and other pollinators towards the flower’s nectar, speeding up pollination. These patterns include visual signals like ...

Flowers like hibiscus use an invisible blueprint established very early in petal formation that dictates the size of their bullseyes -- a crucial pre-pattern that can significantly impact their ...

Honey bees rely heavily on flower patterns when searching for food, a new study has found. The research has revealed honeybees can distinguish between different flowers by using colours and patterns.

Far from bumbling from one flower to another, bumblebees actively seek out the flowers they are targeting by identifying the invisible patterns of scent the petals give off, new research has found. A ...