StationOne Officially Exits Closed Beta. SANDPOINT, Idaho, March 24, 2026 (GLOBE NEWSWIRE) -- Kochava, the leading real-time data solutions company for omnichannel outcomes, and I ...
The IAB Tech Lab is officially rebranding its Seller Defined Audiences curation spec as “Curated Audiences,” its CEO Anthony Katsur confirmed to AdExchanger on Wednesday. When a buzzword like ...
Seven years ago, as publishers were using header bidding to level the online auction with Google, Prebid was a bit of open-source header-bidding code developed by AppNexus. Fast-forward to today, and ...
NEW YORK, Jan. 6, 2026 /PRNewswire/ -- IAB Tech Lab, the global digital advertising technical standard-setting body, today announced the release of its Agentic Roadmap, outlining how the industry can ...
As an independent ad tech advisor, Ivan provides professional advice to the CEO and C-level management of the company SmartyAds Inc. Every third business was using a data clean room (DCR) in 2023, and ...
NEW YORK—As more live events move to streaming and streaming platforms work to boost their ad revenue, the digital advertising tech standards-setting body, IAB Tech Lab has released its Live Event Ad ...
NEW YORK—IAB Tech Lab, the global digital advertising technical standards-setting body, has announced the release of device attestation support in the industry standard Open Measurement SDK (OM SDK).