For its 50th anniversary celebration, Apple invited The Wall Street Journal's Ben Cohen to Apple Park to meet up with Apple CEO Tim Cook. Cohen and Cook took a look at rare archival materials from the ...

Gurman reports Apple will introduce at least five products spanning hardware, software, and chips. A new low-cost MacBook is widely expected, with the March 4 invitation itself hinting at the device’s ...

Apple launched three new Macs last week: MacBook Neo, M5 MacBook Air, and MacBook Pro with M5 Pro and M5 Max. And CEO Tim Cook says the launch set a new record among first-time Mac buyers. New Mac ...

Tim Cook has posted to X a tantalizingly brief message about the start of March, saying that at long last, there will be multiple products debuting. Ever since selected people were sent invitations to ...

Apple CEO Tim Cook just confirmed that the company will announce new products starting “Monday morning.” This will be the start of a release cycle that includes a press “experience” on Wednesday.

See more of our trusted coverage when you search. Prefer Newsweek on Google to see more of our trusted coverage when you search. Apple CEO Tim Cook teased a "big week" beginning Monday, potentially ...

Outgoing Apple CEO Tim Cook has named the botched 2012 launch of Apple Maps as his "first really big mistake" in the role, according to a Bloomberg report covering the town hall meeting that was held ...

In an X post, Apple CEO said the Mac just had its best launch week ever for first-time Mac customers. “We love seeing the enthusiasm,” he said. Those sales are almost certainly attributed to the ...

Tim Cook's Legacy: Turning Apple's Tech Chic Gadgets Into Status Symbols ...