Integral Ad Science, a leading global media measurement and optimisation platform, today (March 21st, 2024) announced it has earned accreditation from the Media Rating Council (MRC) for its integrated ...

Advertisers gain invaluable transparency into which YouTube Shorts ads are seen by consumers NEW YORK, July 27, 2023 /PRNewswire/ -- Integral Ad Science (IAS) (Nasdaq: IAS), a leading global media ...

Integral Ad Science (IAS) on Tuesday announced the launch of a tool that it said helps publishers streamline workflow and reduce impression waste via automated, real-time optimization, enabling the ...

Anzu and Integral Ad Science (IAS) have launched a solution to help advertisers measure viewability and combat invalid traffic (IVT) across 2D and 3D gaming environments with the data tracked within ...

Integral Ad Science (IAS), the media measurement and optimisation platform, today has received accreditation from the Media Rating Council (MRC) for its server-to-server (S2S) integration of Amazon ...

A few weeks ago, no one was talking about YouTube’s ad network. Some ad buyers didn’t even know that the product, called Google Video Partners (GVP), existed. But it’s squarely on their radar now, ...

NEW YORK, July 27, 2023 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced that it has rolled out new ad measurement tools ...