As patient support programs (PSP) continue to expand alongside the growing use of specialty medications, manufacturers are grappling with a persistent challenge: how to identify e ...
Pharmaceutical companies are increasingly shifting their focus from healthcare providers to patients as the primary customer ...
Regulatory shifts and payer actions are reshaping how patients access therapy. Recent policy and market developments are increasing coverage complexity, driving more patients to patient assistance ...
Health care costs in the United States continue to rise, placing greater financial pressure on health care purchasers and consumers. According to the KFF’s 2024 Employer Health Benefits Survey, ...