The future of e-marketing will be in focus from Jan. 28- Jan. 30 when the some of the top names in e-marketing gather at Philadelphia’s Ritz Carlton Hotel for the Institute for International ...
Pharma marketers are working in two worlds, creative and legal. With that in mind, back-to-back sessions at ePharma Impact in New York on Wednesday encouraged marketers to try approaches sure to be ...
At the digital marketing-focused ePharma Summit in New York this week, many of the problems and frustrations related to the “big three” – Facebook, Twitter and YouTube – were hashed out for umpteenth ...
If a patient or physician encounters pharma-created content that doesn’t pop with relevance or utility, it doesn’t matter how multitudinous the channels are that carry it. Physicians and patients are ...
Exercising the powers conferred by Section 12 and Section 33 of the Drugs and Cosmetics Act, 1940, the Indian government has now released a notification, a set of new draft rules that will amend the ...
The e-Pharma sector organises in Brussels to push the European Commission to allow online access to prescription medications. In a bid to make their voices heard, around fifteen sectoral organisations ...
Siebel ePharma 7 enables sales representatives, marketing professionals, and medical affairs staff to maximize their effectiveness when communicating with physicians and other providers. The ...
Health, as they say, is wealth. This is true of individuals as well as nations. It is all the more relevant in a country like India, which ranks 145th among 195 countries in terms of quality and ...
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