Aprimo, a global leader in digital asset management and content operations solutions, today announced the launch of Aprimo's Agentic DAM, the next evolution of digital asset management designed for an ...
Aprimo Unveils New Content Operations Innovations to Accelerate Content Planning and Personalization
New Capabilities Like Intelligent Content Brief and AI-Driven Content Intelligence & Personalization Enable Marketers to Scale Content at the Speed of Business CHICAGO--(BUSINESS WIRE)--Aprimo, the ...
Marketing teams are facing major inefficiencies. A 2022 study by Forrester estimates 65% of customer content goes unused due to findability, relevance, and quality issues. Brands must create assets at ...
Aprimo’s new capabilities also underscore the company’s growing competitive edge in DAM and content operations. While many providers focus narrowly on asset storage or introducing basic AI features, ...
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