A brand’s logo is a precious thing, not to be twisted, put against the wrong backdrop, or altered in any way that disrupts the visual consistency it’s designed to convey. But for their new capsule ...
Our world is saturated with commercial images. Each of us is subjected to 3,000 to 10,000 brand exposures every day—not just in television commercials and on freeway billboards but also via the decals ...
From mass email to apparel and beyond, UAB’s brand touchpoints are diverse and varied. Reference this section for general logo usage guidance and review the Logo Usage Chart (PDF) for a high-level ...