Advertisers want measurement that assesses video brand safety. And the latest beneficiary of that need is OpenSlate, a video analytics company that can determine if ads were placed alongside ...
YouTube is realigning itself to be a more appealing prospect for advertisers, with recent initiatives such as moving their Original series from behind the paywall to an ad-funded model and ...
Google has introduced several updates to assist advertisers in maintaining brand safety and suitability on YouTube and the Google Display Network. Danielle Wolinsky, Google’s Global Lead for ...
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