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It has become commonly accepted that paper packaging is always better than plastic, and some emerging legislation is pushing this narrative. One example is California’s recent policy expanding its ...

Your packaging might be the most important form of marketing you have because it is the only form of marketing that 100% of your customers will see. Your packaging is how your brand is represented on ...

Aside from its sustainable attributes, experts note that consumers and beverage-makers alike are turning to plastic packaging ...

Old-school packaging is making a comeback, blending nostalgia, emotion, and smart strategy to influence how we see and buy ...

The Fast Company Impact Council is an invitation-only membership community of top leaders and experts who pay dues for access to peer learning, thought leadership, and more. BY Shannon Bouton and Yoni ...

In the world of packaging, the call for sustainability is louder than ever. As online shopping and e-commerce grow, so does the volume of packaging waste. Oversized boxes, excessive void fill and ...

Packaging used to sit quietly in the background of business strategy. It was a cost to be managed, a technical requirement to be met, and rarely a topic for boardroom debate. That position has changed ...

The smart use of technology can improve your packaging, helping to give you an edge in the competitive market. By using modern technology rather than only using traditional packaging methods, you can ...