Trinity P3 Australia and New Zealand has experienced significant growth in demand across all services. Beyond their tender management, there has been increased demand to assist organisations in ...
A new report by marketing management and pitch consultancy TrinityP3 has highlighted how many marketers, or their procurement teams, are asking too much of their agencies in pitches or casting too ...
Global marketing consultancy TrinityP3 is celebrating 20 years in business. Founder and global CEO Darren Woolley says the secret to staying business has been curiosity. “Rather than simply defaulting ...
Darren Woolley’s consultancy TrinityP3 has launched a new AI-powered platform that allows marketers to run their own pitches more efficiently by directly connecting them with agencies that best fit ...
TrinityP3 has rebuilt its Agency Register, adding an AI search tool aimed at helping brands and procurement teams find partners faster. Global CEO Darren Woolley told AdNews the update reflects a ...
While marketing has evolved dramatically in recent years, the pitching process has largely remained unchanged. TrinityP3 is now looking to change that with the launch of BetterPitch - a new framework ...
Australian marketers, or their procurement teams, are asking too much of agencies in pitches, according to new research by marketing management and pitch consultancy TrinityP3. The inaugural report, ...
Agencies from New Zealand and Australia have rated the pitch process. TrinityP3 Global’s Darren Woolley explains the findings and welcomes more clients to commit to change. Everyone in advertising ...
Australia’s agency new business market is splitting into two distinct speeds, but the real story isn’t just that independent agencies are winning more work. It’s that specialisation is fast becoming ...
One of Australia’s major pitch consultancies TrinityP3 has today played down concerns, within the industry, about a new “capabilities benchmarking” service for media agencies, Calibr8or. Agency ...
The joint venture sees the Asia Pacific firm, which was originally founded in Australia in 2000 by Darren Woolley, expand its operations to Europe, in addition to the offices it already has in ...