These past two years have seen the fall of the New Economy and a return to traditional business fundamentals. The buzz words have changed: No longer is B-to-B, B-to-C or P-to-P guaranteed to secure ...

New research indicates that the U.S. online advertising sector experienced solid growth over the first half of 2003, with ads linked to keyword searches leading the expansion. A report published ...

AppLovin is transforming into a pure-play software company, leveraging its AI-driven AXON platform to disrupt digital advertising beyond mobile gaming. The company’s advertising segment is the primary ...

TV ad company Spot Runner has launched Project Malibu, their much anticipated web-based platform for buying and selling television advertising. The move comes after nearly two years of development, ...

AppLovin's Q1 results were outstanding, with 40% YoY revenue growth and 81%+ EBITDA margins, driven by the scalable Ads business and AXON platform. The company's expansion into web-based advertising ...